The UAE’s Economy Ministry has called on companies dealing with commercial partners in the EU to keep up with the new European public information protection legislation. The Assistant Undersecretary for the Ministry’s External Trading Sector, Joma Mohammed Alkait said the Ministry is issuing this call as part of its efforts to keep all companies informed on new developments in policies and legislations in the relevant markets in which they may have trading partners. The legislation will be implemented in May 2018 and is aimed at strengthening and protecting private personal information in the European Union. It will not only affect companies operating in European countries but also companies who have commercial and investment activities with European countries. Companies should reconcile their procedural and operational activities in line with the legislation.